Martijn Wackers is lecturer in communicative skills at the Centre for Languages and Academic Skills at Delft University of Technology in The Netherlands, where he teaches and coordinates the Graduate School courses Presenting Scientific Research and Writing a Dissertation. He received Master’s degrees in Rhetoric & Argumentation and Journalism from Leiden University. He is currently board member of the Rhetoric Society of Europe and his PhD research at Leiden University focuses on the influence of rhetorical techniques on audience information retention – or, in short: what makes a message memorable. In 2012, he co-authored a Dutch-language textbook containing evidence based presentation advice (Presenteren: wat werkt echt en wat echt niet?). Finally, he has coached speakers for various TEDxDelft events and TU Delft participants in the Fame Lab competition.